One-on-One GuidanceJust for You

Connect With A Concierge!

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Want one-on-one help from a human expert?

Upgrade to a Concierge package and get matched with one of our experts for your very own personalized consult.

Classic Package

Kickstart your registry with highly personalized essentials.

Preparation Package

Registry essentials with extra guidance and feeding help.

How It Works


Take the Gugu Guru quiz. Our first step is getting to know you. Answer some questions about your lifestyle, personal aesthetic and product preferences.


Connect with your Concierge. A new friend for you to turn to, your Concierge is a mom & baby product expert who wants to lighten your load by providing the most highly personalized service and product guidance just for you.


Discuss your recommendations. All of our experts are rigorously trained, eager to help and, most importantly, have been in your shoes as parents themselves. We won’t just send you a list and say, “buy this”; we provide curated choices and discuss them with you.


You’ve Got This. Unlike other services, we are not salespeople – we simply want to help you. That means that you can trust our advice. And if you have more questions, no problem. We are always here for you.

Just starting out?

Answer some questions to get matched with products and one of our Concierge will be in touch.

Gugu Concierge helped me so much!

It would have taken me so much time to comb through all the details and compare and contrast each item for my baby registry. I felt so much more secure having an expert from Gugu Concierge take care of it all for me!

– Whitney Port –

Gift Registry

Find a gift registry here.

Find A Registry
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